Globalization has brought significant benefits to tourism and travelers in general, but it has also created some drawbacks. On one hand, it has made the world feel smaller by breaking down barriers and reducing distances; on the other, it has tended to standardize the tourism offerings, particularly in the Western world.
This is reflected in both the cultural offerings in cities, especially in European capitals, where large multinational brands dominate the landscape, and extends to the food scene, with fast food chains taking over, as well as in the decor of tourist accommodations. Due to convenience and the price-benefit relationship, many short-term rentals tend to opt for simple and minimalist decor, often with furniture purchased from IKEA.
Therefore, a tourist property that invests in personalized decor, with a unique, original, and space-appropriate interior design, will immediately stand out and make a positive impact on the guest. This is why it has become an increasingly important factor in tourism. With the growing number of short-term rental offerings, decoration can be a key factor in making your property stand out amidst the competition.
Creating a Relationship with the Guest
Human beings are naturally drawn to the aesthetics of pleasing forms. This is why it is so difficult to define the concept of "beauty," as it is highly dependent on personal factors. However, there are common notions that are shared by most people, and these are what help shape trends.
Therefore, it is often the details that make the difference. A more comfortable sofa, a vintage magazine holder that came from grandma’s house, or a handwoven rug made by an aunt can help create personality in the apartment and make the guest feel at home. The space should always give the impression that someone lives there, rather than being something sterile, generic, and impersonal.
Get rid of all the mass-produced paintings from discount stores, identical vases everywhere, and the cliché message signs that no one has the patience to read anymore. Instead, create an environment that allows your guests to make their own memories. After all, a satisfied guest is one who will always return, recommend your property to friends and family, or leave a glowing online review.
